by Michael Kaufman | Jun 2, 2025 | Business Growth, Commercial Printing, Content Marketing, Content Marketing Strategy, Digital Marketing, Digital Printing, Direct Mail, Educational Printing, Email Marketing, Non-Profit, Offset Printing, Print Preparation, Print Production, Printing Services, Typesetting, Web Design
In the world of print design, color isn’t just about aesthetics—it’s about emotion, perception, and action. Whether you’re designing a business card, flyer, or packaging, the colors you choose can influence how people feel about your brand. Welcome to the fascinating...
by Michael Kaufman | Jun 2, 2025 | Business Growth, Content Marketing, Content Marketing Strategy, Digital Marketing, SEO, Web Design
In the ever-evolving digital landscape, having a website isn’t enough—you need to ensure your audience can find it. That’s where SEO (Search Engine Optimization) comes in. Whether you’re running a blog, an e-commerce store, or a corporate website, SEO helps you...
by Michael Kaufman | May 9, 2025 | Commercial Printing, Content Marketing, Content Marketing Strategy, Digital Marketing, Digital Printing, Direct Mail, Educational Printing, Green Printers, Offset Printing, Print Preparation, Print Production, Printing Services, Typesetting
Printing your designs can be incredibly rewarding—there’s nothing quite like seeing your work come to life on paper. But before you hit “send” on your order, proper file preparation is essential to avoid delays, blurry prints, or costly errors. In this...
by Michael Kaufman | Apr 7, 2025 | Business Growth, Commercial Printing, Content Marketing, Content Marketing Strategy, Digital Marketing, Direct Mail, Email Marketing, News, Print Preparation, Print Production, Sustainability, Sustainable Practices, Typesetting
Starting a business can be an exciting and rewarding journey, but it can also be challenging and risky, especially for first-time entrepreneurs. One of the most effective ways to mitigate those challenges is by purchasing a franchise from an established and trusted...
by Michael Kaufman | Mar 19, 2025 | Commercial Printing, Digital Marketing, Green Printers, Print Preparation, Print Production, Recycled Papers, Typesetting
In an increasingly digital world, it’s easy to think that traditional marketing tools like business cards are becoming obsolete. However, business cards remain one of the most powerful tools for making lasting impressions and building professional relationships....
by Michael Kaufman | Mar 4, 2025 | Commercial Printing, Digital Marketing, Green Printers, Print Preparation, Print Production, Sustainability, Typesetting
In the world of printing, you may have heard the term spot colors tossed around, especially if you’re working with logos, branding, or any other design that requires precise color reproduction. But what exactly are spot colors, and why are they so important? In this...
